
KEKE PALMER
Planned the coverage end to end, hired and briefed the videographer, managed the stakeholder review, and delivered the feature for a timed Monday release.
Producer, photographer & writer
One videographer
Sunday review · Monday, 10 a.m. release
Behind the work
Plan
Coordinated with the library's Marketing Director, prepared a call sheet and shot list, and researched Palmer and her book. Hired the videographer to capture the talk for this unpaid press assignment.
Deliver
Photographed the event, edited the images, and wrote the feature. Coordinated the Sunday-night executive review and the Monday 10 a.m. publication window.
Result
The coverage drew hundreds of shares. The library also used it to bring preorder customers back to collect their books.
Read the feature





